About us
In March 2019, bei London came into existence through the collaborative efforts of two friends, Danny Bizzotto and Fabio Lago. Despite growing up just ten miles apart in Italy, fate brought them together in London, thanks to a mutual friend.
Their shared roots in the same region of Italy was not the only thing that brought these business partners together… it was also their creative passion for hair.
Over the course of 15 years, they honed their craft as hairstylists and colourists in salons within their hometowns, both nurturing a profound desire to make London their artistic sanctuary – a haven for hairstylists, as Fabio beautifully puts it.
Driven by Danny’s vision of a salon that prioritises both clients and the environment, he proposed the idea to Fabio, who couldn’t resist the opportunity. Thus, bei London was born – an embodiment of their dreams and aspirations.
Danny (Director)
Danny Bizzotto, co-founded bei London alongside his dear friend Fabio Lago in March 2019.
Hailing from Italy, Danny’s path led him to London in 2015, where he discovered a vibrant hub for his creative aspirations.
With unwavering determination, Danny tirelessly scoured the city, forging connections and seeking out the perfect suppliers. Fuelled by his vision, he took a leap of faith and brought bei London to life. Today, he exercises complete control over the products utilised in the salon, ensuring their healthiness for clients, stylists, and the planet we call home.
Danny’s steadfast commitment to providing a harmonious blend of quality, sustainability, and innovation is at the core of bei London’s ethos. His remarkable efforts have fostered an environment where clients can enjoy exceptional hair experiences while contributing to a more compassionate and eco-friendlier world.
Fabio (Director)
Hairdressing runs deep in Fabio’s veins, ingrained in his very DNA, with a lineage of professional hairdressers extending back three generations in his family. After honing his skills through training in Padua, Fabio’s journey led him to the vibrant city of London.
With an innate flair for style and an eye for vibrant colours, Fabio possesses a secret weapon in creating diverse looks for his clients. Whether it’s fashion-forward and colourful hairstyles or refined and elegant ones, Fabio’s expertise allows him to transform visions into reality, ensuring his clients leave his chair feeling confident and beautiful.
Fabio (Director)
Hairdressing runs deep in Fabio’s veins, ingrained in his very DNA, with a lineage of professional hairdressers extending back three generations in his family. After honing his skills through training in Padua, Fabio’s journey led him to the vibrant city of London.
With an innate flair for style and an eye for vibrant colours, Fabio possesses a secret weapon in creating diverse looks for his clients. Whether it’s fashion-forward and colourful hairstyles or refined and elegant ones, Fabio’s expertise allows him to transform visions into reality, ensuring his clients leave his chair feeling confident and beautiful.
Alessandra (Stylist / Senior Colourist)
Alessandra’s lifelong fascination with hair began during her childhood, igniting a deep passion that led her to pursue training at a prestigious academy in Milan. With remarkable dedication and skill, she swiftly emerged as a talented and qualified hairdresser.
Every aspect of hair, from its diverse shades to subtle tones, captivates Alessandra’s imagination. Fuelled by her unwavering love for the art of hairdressing, she consistently seeks to expand her knowledge and refine her skills. As a valued member of the bei London team, her passion continues to flourish, driving her commitment to excellence.
Pyush (Stylist / Senior Colourist)
Pyush’s journey into the world of hair began at a tender age of 15, as he embarked on training in Vicenza and Verona. It was during this time that his fascination with the transformative power of hair took root; he marvelled at the profound impact it can have on a person’s life.
With a remarkable talent for creating stunning dimensional balayage,
Pyush effortlessly brings depth and dimension to his clients’ hair, resulting in captivating and beautiful looks. Whether it’s a trendy restyle or a complete makeover, Pyush is the go-to expert, skilfully crafting hair transformations that leave his clients feeling renewed and confident.
Pyush (Stylist / Senior Colourist)
Pyush’s journey into the world of hair began at a tender age of 15, as he embarked on training in Vicenza and Verona. It was during this time that his fascination with the transformative power of hair took root; he marvelled at the profound impact it can have on a person’s life.
With a remarkable talent for creating stunning dimensional balayage,
Pyush effortlessly brings depth and dimension to his clients’ hair, resulting in captivating and beautiful looks. Whether it’s a trendy restyle or a complete makeover, Pyush is the go-to expert, skilfully crafting hair transformations that leave his clients feeling renewed and confident.
Pyush’s journey into the world of hair began at a tender age of 15, as he embarked on training in Vicenza and Verona. It was during this time that his fascination with the transformative power of hair took root; he marvelled at the profound impact it can have on a person’s life.
With a remarkable talent for creating stunning dimensional balayage,
Pyush effortlessly brings depth and dimension to his clients’ hair, resulting in captivating and beautiful looks. Whether it’s a trendy restyle or a complete makeover, Pyush is the go-to expert, skilfully crafting hair transformations that leave his clients feeling renewed and confident.
Erika (Stylist / Senior Colourist)
Erika’s profound love for hairdressing and beauty took root during her early years, influenced by her family’s enduring legacy in the industry, with a salon nestled in the vibrant heart of Milan.
Her expertise shines brightest in the realm of colour and cutting techniques, as she effortlessly crafts breathtaking styles that exude a natural allure. What sets Erika apart is her commitment to prioritizing the health of her clients’ hair, ensuring that every transformation leaves their locks radiant and resilient.
Drawing from her family’s rich heritage and armed with an innate talent, Erika’s passion continues to thrive as she delivers exceptional results that blend artistry, technique, and hair health.
Simone (Senior Stylist / Senior Colourist)
Trained at the Vidal Sassoon Academy and certified as a Redken Colourist and Artist, Simone masterfully combines technical wizardry with contemporary colour techniques. If you’ve been searching for a stylist who blends precision and artistry to craft a look that truly aligns with your personal style, Simone is your go-to!
Simone (Senior Stylist / Senior Colourist)
Trained at the Vidal Sassoon Academy and certified as a Redken Colourist and Artist, Simone masterfully combines technical wizardry with contemporary colour techniques. If you’ve been searching for a stylist who blends precision and artistry to craft a look that truly aligns with your personal style, Simone is your go-to!
Trained at the Vidal Sassoon Academy and certified as a Redken Colourist and Artist, Simone masterfully combines technical wizardry with contemporary colour techniques. If you’ve been searching for a stylist who blends precision and artistry to craft a look that truly aligns with your personal style, Simone is your go-to!
Carlotta (Stylist / Senior Colourist)
Carlotta is a stylist and senior colourist who has had a passion for the aesthetic world since a young age. She has always been captivated by the art of aesthetics and has turned it into a canvas for her dreams. Carlotta’s ambition and meticulous attention to detail have led her to extensive studies in hair styling and coloring at a prestigious academy in Bologna, known for its artistic approach.
Carlotta combines technical expertise with creative expression, treating each hairstyle as a unique narrative. She specializes in the latest trends and techniques, including the skillful art of balayage and degradè. Carlotta’s work not only transforms appearances but also imparts her infectious passion for the transformative power of hair artistry.
